Friday, September 11, 2009

Philip Kotler On Internet Marketing Strategies.

Prof.Philip Kotler on the change of Internet marketing strategy.

Internet a very powerful medium of advertisements and can
be an effective sales tool for and organisation.

The Values ,Missions, Visions and the deliverable along
with the uniqueness can attract the customers to purchase
on line.

Recently in a survey by Knowledge Wharton, it has been estimated
that the e-business will increase by 46% in coming years.

Here he has talked about the multiple niches firms should have instead
of one niche, as a safe guard for the market uncertainty specially
for firms producing high end products mainly based on technology.

The ever evolving and evergreen marketing ideas
and strategies.


1 comment:

Susan said...

I recently came across your blog and have been reading along. I thought I would leave my first comment. I don't know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often.


Margaret

http://businesseshome.net