Tuesday, December 7, 2010

Prof. Robert Kaplan.Internal Communication Plays An Important Role In The Implementation of The Corporate Strategy.

Found an excellent piece of interview from Prof. Robert Kaplan regrading communication, and how to communicate with all the layers of the organisation to make things happen.
Balance Score Card has been talked about for a long time, it's implementation is difficult, many a times in practice we fail to implement BSC.
Prof .Kaplan has been very successful in doing that after the famous work and pioneering Activity Based Costing and subsequently Balance Score Card systems.
This interview is a very clear cut thought about communication , and how it's percolates down the bottom layer so the new strategy gets implemented.
It's more of a direction oriented one , instead a direction less one.

1 comment:

rahul said...

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